what is pr, anyway?

By Laura Spear
What is PR anyway? Public Relations includes creating a complete strategy for building
name recognition, developing an action program that is relevant to the larger public, and following through on relationships with your press contacts.
As traditional press is complemented and even replaced with digital “news,” PR has expanded beyond print media to include online press and social media, such as Facebook and Twitter.
To learn more in Rotary Voice and Visual Identity Guidelinesclick here.
To learn more about PR for your club, click on the Public Relations section of the navigation bar of the District 7910 website.
Laura Spear, chair of District 7910's Public Relations Committee, may be reached at laura@spear.net.

Click here for an excellent example of a club-event promotional video by Concord President Steve Kirk.