Posted by Laura Spear on Jan 28, 2021

Happy 2021! Here is the  Rotary Public Image Update for January.


  1. Need Zoom background images, business cards, stationery, or even a club newsletter template? You can find them in the Club Resources section of Brand Center - your place to go for public-image resources.
  2. Why should all Rotarians care about branding? Read the RI blog.
  3. Need the guidelines for creating your club’s People of Action stories, club website, and general look and feel? They are all available in Brand Center.
  4. Learn more about the concepts behind Rotary’s brand identity, and the importance of promoting and communicating our brand and core messages in a consistent way, in the District Public Image Committee Intermediate Learning Plan, available from RI's Learning Center.
  5. As of January 21, 519 out of 523 districts were compliant with our Rotary branding! The next challenge is for club compliance. Please work with the clubs in your district to make them aware of the Rotary brand guidelines, and to ensure that they are using the official Rotary logo in all of their flyers, communications, and online channels.
  6. PETS and training sessions are right around the corner. Feel free to reach out to your public-image coordinator for presentation assistance and/or speaking opportunities.
  7. Need help? Find it on the Help page for Brand Center, or contact me! I'm here to help.

Note: You must login using your credentials, to access the Learning Center, Brand Center, and My Rotary

For more information, contact Laura Spear, of the Rotary Club of Nashoba Valley, who is assistant public-image coordinator for Rotary Zone 32, at