PR Tips - February 21, 2017
Continue to Use 'New Rotary Logo, Branding
By Laura Spear
You have probably noticed that as of last July 1, we have not distributed any flyers, notices, or announcements that use the old Rotary logo. We want to avoid confusion, build awareness and trust in our Rotary brand, and through consistency, attract new members, donors, and community support.
You should be doing the same. Use only the "new" Rotary logo and branding (see image, right).
To learn more, click here and click here.
To learn more in Rotary Voice and Visual Identity Guidelines, click here.
To learn more about PR for your club, click on the Public Relations section of the navigation bar of the District 7910 website.
Laura Spear, chair of District 7910's Public Relations Committee, may be reached at laura@spear.net.
Click here for an excellent example of a club-event promotional video by Concord President Steve Kirk.
